Hailey Van Lith Net Worth: How much has the Chicago Sky's newest star received from her NIL deals?

Hailey Van Lith has been lighting up the court for the TCU Horned Frogs, but her off-court game is just as impressive. The 23-year-old guard, now in her fifth college season, has turned her basketball stardom into a financial slam dunk through Name, Image, and Likeness (NIL) deals. With a net worth estimated between $1 million and $5 million as of early 2025, Van Lith's journey from Wenatchee, Washington, to NIL heavyweight is a story of talent meeting opportunity.

Van Lith's NIL valuation sits at a cool $758,000, according to On3 Sports, landing her at No. 5 among women's college basketball players. That figure's fueled by a roster of over 10 endorsement deals she's signed since the NIL era kicked off in 2021.

"I wanted to understand my own money," she said on Overtime's Day In The Life With Hailey Van Lith At TCU, explaining why she pursued a finance degree. Smart move-her partnerships with big names like Adidas, LaCroix, and Apple Cash show she's not just cashing checks but building a brand.

Her Adidas deal, inked back at Louisville, remains a cornerstone. "So excited to be part of the first group of student athletes ing the @adidas family," she posted on Instagram in 2022, hyping their women's basketball-focused Exhibit SELECT sneakers.

Net Worth soars with top NIL deals

That partnership stuck through her LSU stint-despite their Nike ties-and rolled into TCU, where she's added LaCroix as the brand's first college hoops ambassador. "Proud to team up with @lacroixwater for sparkling hydration on and off the court," she shared in April 2024. Throw in a fun Apple Cash collab with ex-LSU teammate Flau'jae Johnson, and her NIL portfolio's as versatile as her game.

With 1.8 million followers across Instagram and TikTok, Van Lith's social media clout is a goldmine for brands. Deals with Dick's Sporting Goods, Invesco QQQ, and Overtime have padded her earnings since her Louisville days, where she averaged 19.7 points as a junior. Now at TCU, she's dishing 19.4 points and 6.6 assists per game, proving her value on and off the hardwood. Her Olympic bronze from 2024's 3x3 basketball only amps up her marketability.

While exact NIL payouts are private, her $758,000 valuation suggests she's pulling in high six figures annually-maybe more as TCU's postseason push heats up. For a player eyeing the 2025 WNBA Draft, Van Lith's already winning the money game.

Which team will Hailey Van Lith play for in the WNBA?

The player was selected by Chicago Sky in the 2025 WNBA Draft.