- NCAA. Deion Sanders opens up about health struggles during emotional podcast appearance
- NCAA. Arch Manning labeled as college football's second-best quarterback while first generates debate
Not only did Cooper Flagg dazzle on the court last season, he also signed million-dollar NIL contracts that left experts speechless.
His talent has translated into true financial treasure, establishing him as one of the most valuable figures in college basketball.
During a discussion at the 92nd Street Y in New York, Howard Bryant asked Bob Costas about Flagg's NIL earnings at Duke, seeking to understand the financial impact of the young athlete's talent.
"He had a $13 million contract with New Balance and another $15 million with Fanatics," Howard revealed.
Before making his NBA debut, Flagg secured lucrative deals with New Balance and Fanatics, establishing himself as a key figure for both brands. Although he was valued at $5 million at Duke, his annual income is likely spread over several years, limiting the amount he can receive annually.
However, Howard Bryant's revelation has left many with questions and doubts. The truth is that he probably knows something.
At the peak of his career, Cooper Flagg won millions
Flagg was named national player of the year and led Duke to the NCAA final. Costas reflected on the large figure of $25 million mentioned by Bryant, taking a critical look at what women earn.
"At least, it's more profitable for a college basketball player to stay in college and collect NIL because the highest salary in the WNBA is currently about $75,000," Costas said.
Bob explained that the education athletes receive has great economic value because it costs a lot of money. He criticized those who criticize NIL earnings, saying that they accept corruption but not the change it brings to college sports.
This is certainly a highly debatable issue. The reality is that high-performance athletes earn a lot of money. In Flagg's case, with his new position in the NBA with Dallas, his name will rise not only in the media but also in his wallet.