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Dallas Cowboys owner Jerry Jones has long been a polarizing figure in the NFL, often drawing both iration and criticism for his management of the team.
However, recent comments from NFL Network analyst Kyle Brandt have taken the scrutiny to a new level.
Brandt, known for his candid and often provocative takes on the league, has labeled the 2025 Cowboys as the "least interesting team" in the NFL, even comparing them to "Tupperware."
Kyle Brandt's stark assessment
On a recent episode of NFL Network's Good Morning Football, Brandt expressed his apathy towards the Cowboys, stating, "I feel nothing."
He elaborated, "Even the Dave Campo era had more sizzle than this team. Even smaller-market teams are headlights and neon compared to 'America's Team.'"
Brandt criticized the Cowboys' recent decisions, including the hiring of head coach Brian Schottenheimer and the selection of offensive lineman Tyler Booker in the first round of the draft, describing them as "sensible" and "practical," but lacking boldness.
He further emphasized his point by comparing the team to Tupperware: "They are currently like the Tupperware of teams. It's just something you have. You don't think about it. You don't care about it. You put the spaghetti in it. You put it in the fridge. You have no attachment to it at all."
Brandt's remarks highlight a growing sentiment that the Cowboys, once the most talked-about franchise in the NFL, have become a background presence in the league's narrative.
The Cowboys' recent trajectory
The 2024 season was a challenging one for the Cowboys, culminating in a 6-8 record and missing the playoffs.
Injuries to key players, including quarterback Dak Prescott and linebacker Micah Parsons, further hindered the team's performance. Despite these setbacks, owner Jerry Jones remained publicly ive of head coach Mike McCarthy and the coaching staff, praising their handling of adversity. However, speculation about McCarthy's future continues, with potential replacements being discussed.
In an effort to revitalize the team, the Cowboys made several moves during the 2025 NFL Draft, selecting nine players, including first-round offensive lineman Tyler Booker and second-round edge rusher Donovan Ezeiruaku.
Jones expressed strong approval of the draft, calling it an "outstanding draft" and emphasizing that the newly acquired players significantly improved the team.
The broader implications
Brandt's criticism underscores a broader concern about the Cowboys' direction. Once known for their bold decisions and high-profile players, the team now faces questions about their identity and future.
The lack of compelling storylines and the perception of a stagnant franchise could impact fan engagement and the team's standing in the league.
As the 2025 season approaches, the Cowboys will need to address these concerns and find ways to reignite the ion and excitement that once surrounded the franchise.
Whether through strategic moves, player development, or a change in leadership, the team faces the challenge of reclaiming its place among the NFL's elite.